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MICROSOFT
Back in February we wanted to launch a consumer campaign and we opted to use billboards as one of the communication mediums. Due to the elections, there was a shortage of billboards and that is why we then opted to use the buses. Apart from being an alternative and rather creative way of advertising, these means gave us huge coverage, since through these means the message was constantly being publicized around the island. Furthermore we had a clear visibility of where the message was being communicated as we were regularly updated on the bus routes. Well done to Line Advertising and please do keep up your good work.
Louise
Microsoft Malta Portomaso Business Tower, Level 15.
St. Julians
MONKEY BUSINESS
The bus campaign proved to be very effective for us it helped us immensely with our branding campaign. Line Advertising did a fantastic Job.
Charlotte Gregory
Director Monkey Business
NECC - NATIONAL EURO CHANGEOVER COMMITTEE
"Bus advertising has proved to be a very important tool for the euro changeover campaign. The NECC has considered this tool as successful and has thus increased the number of buses with FAIR logo adverts in the second part of 2007."
Melvyn Mangion
Manager, Public & Media Relations
National Euro Changeover Committee
XFM
"Cost effective, maximum exposure, and reduced print circulation are the main reasons why we incorporate Line Advertising within some of Xfm’s high-profile advertising campaigns. Bus signs are effective media for increased visibility with a consistent daily audience and not only do Line Advertising design large format graphics that are eye-catching and compelling, but they also locate transit routes that coincide with highly populated areas so you can be sure that your ads and signs will be viewed by thousands of people every day.
Line Advertising recognize that some commuters have only moments to read and absorb the bus sign, so they will guide you on how to make the most out of that time for your company's product or service. Overall, Line Advertising is a highly motivated, professional set up that delivers an exceptional and unique way to visually promote your product."
Robert Bonnici
Sales and Marketing Manager
Xfm 100.2
ETC
"This was the first time that I have commissioned Line Advertising to promote one of our campains on local buses. This was more of an experiment and two buses were booked for a period of two months. This trial period proved successful with a number of people calling us requiring more information on what we were promoting. Personally, such advertising medium can easily cathch my eyes while I'm driving or having a walk in our roads. I recommend this medium to those, who like me where sceptic about its effectiveness."
Jonathan Brimmer,
Communications and Marketing Executive,
Employment and Training Corporation.
INTEGRA FOUNDATION
"Right from initial contact, Line Advertising not only provided pristine service, but through all the stages of our project were extremely efficient and supportive and their exemplary customer orientation never faltered. We cannot recommend Line Advertising enough, and will definitely be the first point of contact for any future campaigns and projects."
Integra Foundation, Malta
Get more mileage out of your advertising.
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